Course Curriculum
| LESSON 1 - KEY CONCEPTS | |||
| Digital Marketing Lesson 1: Unit 1 | 00:20:00 | ||
| Digital Marketing Lesson 1: Unit 2 | 00:20:00 | ||
| LESSON 2 - PLANNING | |||
| Digital Marketing Lesson 2: Unit 1 | 00:20:00 | ||
| Digital Marketing Lesson 2: Unit 2 | 00:20:00 | ||
| LESSON 3 - WEB PRESENCE OPTIONS | |||
| Digital Marketing Lesson 3: Unit 1 | 00:20:00 | ||
| LESSON 4 - WEBSITE CONSIDERATIONS | |||
| Digital Marketing Lesson 4: Unit 1 | 00:20:00 | ||
| Digital Marketing Lesson 4: Unit 2 | 00:20:00 | ||
| LESSON 5 - SEARCH ENGINE OPTIMISATION | |||
| Digital Marketing Lesson 5: Unit 1 | 00:20:00 | ||
| LESSON 6 - SOCIAL MEDIA MARKETING CONSIDERATIONS | |||
| Digital Marketing Lesson 6: Unit 1 | 00:20:00 | ||
| LESSON 7 - SOCIAL MEDIA ACCOUNTS | |||
| Digital Marketing Lesson 7: Unit 1 | 00:20:00 | ||
| LESSON 8 - USING SOCIAL MEDIA | |||
| Digital Marketing Lesson 8: Unit 1 | 00:20:00 | ||
| LESSON 9 - SOCIAL MEDIA MANAGEMENT SERVICES | |||
| Digital Marketing Lesson 9: Unit 1 | 00:20:00 | ||
| LESSON 10 - SOCIAL MEDIA MARKETING AND PROMOTION | |||
| Digital Marketing Lesson 10: Unit 1 | 00:30:00 | ||
| LESSON 11 - SOCIAL MEDIA ENGAGEMENT, LEAD GENERATION AND SALES | |||
| Digital Marketing Lesson 11: Unit 1 | 00:30:00 | ||
| LESSON 12 - ONLINE ADVERTISING | |||
| Digital Marketing Lesson 12: Unit 1 | 00:30:00 | ||
| Digital Marketing Lesson 12: Unit 2 | 00:30:00 | ||
| LESSON 13 - E-MAIL MARKETING | |||
| Digital Marketing Lesson 13: Unit 1 | 00:30:00 | ||
| LESSON 14 - MOBILE MARKETING | |||
| Digital Marketing Lesson 14: Unit 1 | 00:30:00 | ||
| Digital Marketing Lesson 14: Unit 2 | 00:30:00 | ||
| LESSON 15 - WEB ANALYTICS | |||
| Digital Marketing Lesson 15: Unit 1 | 00:30:00 | ||
| Digital Marketing Lesson 15: Unit 2 | 00:30:00 | ||
| LESSON 16 - SOCIAL MEDIA INSIGHTS | |||
| Digital Marketing Lesson 16: Unit 1 | 00:30:00 | ||
| LESSON 17 - E-MAIL MARKETING ANALYTICS | |||
| Digital Marketing Lesson 17: Unit 1 | 00:30:00 | ||
| LESSON 18 - ONLINE ADVERTISING ANALYTICS | |||
| Digital Marketing Lesson 18: Unit 1 | 00:30:00 | ||
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